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We develop our own unique lasts (models of the foot used to manufacture shoes) designed to match the shape of children’s feet, based on key stages of foot development.
We develop our own unique lasts (models of the foot used to manufacture shoes) designed to match the shape of children’s feet, based on key stages of foot development.
Our designers get to work following the latest trends and carefully selecting fabrics, ensuring you will love our designs and the materials selected will perform to the highest standards.
Samples are produced to ensure they look as good as our design concepts. These are fitted and tested by children at home and school to ensure they can withstand all the things kids get up to in their shoes!
We go above and beyond industry standards, testing every part of the shoe - from soles, buckles and leathers, right through to eyelets.
If a new shoe passes all these rigorous tests, it makes it into our collection. Great fit + great quality = all day comfort and heathy feet.